The decision whether or not keywords in domain names positively influence a website’s search rankings has been debated for long, long time.
While that debate will likely continue for some time, there is some definitive proof that the share of keyword domains in the search results has decreased continuously in recent years. In its 2015 Google ranking … Continue reading “Do Keywords On A Domain Name Still Matter?”
Day: July 18, 2016
Email Marketing Heat Maps (Infographic)
|There is a lot of controversies regarding the use of heat map analysis on websites. However there is relatively little about using it to analyse marketing emails.
Many companies spend a good chunk of their marketing budget on email marketing only to be underwhelmed by the results. There is often little to none actionable data that gives … Continue reading “Email Marketing Heat Maps (Infographic)”