By TWMG
SEO is all about pushing the limit and adapting how Google’s algorithm works. However, this effort can give us a small glimpse into how links can truly be evaluated and how much ranking power each link yields.
Those of you in the Internet marketing industry might have heard time and again that you need to create great content and earn great links … Continue reading “How Valuable Your Links Are?”
By TWMG
Finally, you’ve decided to become an inbound marketer. Congratulations. So where do you start?
Basically, inbound marketing is not just a marketing strategy. It’s also a philosophy. At the core of inbound marketing, you’ll be turning your point of view from company-focused marketing to customer-based marketing.
In today’s post, we will shared the 100 day challenge to execute … Continue reading “The 100 Day Challenge To Become A Successful Inbound Marketer”
By TWMG
Aside from the on-page factors that include internal linking of a websites pages, external links are also important for organic search acquisition. They are often described as “the streets between webpages” for search engine bots and crawlers. Knowing what it takes to create a natural backlink profile for your website is vital to avoid wasting … Continue reading “SEO Insights: Understanding The Inbound Link Building”
By TWMG
The creation and development of a brand is integral to the success of any business. But with trust in brands at an all-time low, and with so many companies competing for customers, how can you build a brand that consumers will use with confidence?
In this month’s blog post, we present 5 steps towards building a … Continue reading “5 Steps Towards Building A Successful Business Brand”
By TWMG
If it has been around the search marketing block a few times, you’ve heard this statement more times than you can count. It sounds redundant, but until more companies do a better job at focusing on their content, it bears repeating.
Well written content is important for three primary reasons:
Readers’ engagement
Search engine rankings and traffic increasing
Promoting … Continue reading “Content is King: The Golden Rule of SEO”
By TWMG
In today’s post, we’ve prepared a list of the top digital tools to grow your business.
It makes sense to think that the “best” ways to get job done is by constantly relating it in regards of ROI. However, how many of us actually consider ROI on everything we do?
With that in mind, here is a collection of tools to … Continue reading “70 Practical Digital Marketing Tools to Grow Your Business”
By TWMG
Social media offers numerous advantages for marketers. Its best feature doesn’t lie on the reach but the huge numbers of ways that you can measure the success of your campaign.
Measuring ROI in social media is important. However, you do not want to just measure whatever figures present themselves. Too much data or the wrong data can drive anyone into confusion … Continue reading “Five Important Metrics To Measure Your Social Media ROI”
By TWMG
Since its conception, Google has become a popular tech company among business marketers.
In today’s infographic, you will learn ten simple steps what you need to do to make your website optimised for search. Here are the breakdown:
Use Good Keywords: You want keywords in your title. You want them in your body text. But not too much.
Outside … Continue reading “Ten Basic Google SEO Tips for Beginners (Infographic)”
By TWMG
There are proofs that the quality of branded content is on the rise. Just look at how the big company blog has continued to give way to to excellent freestanding experiences.
However, despite this sharp increase in overall quality, many marketers have been hesitant to move beyond text-based articles and unleash the web’s full potential as … Continue reading “Multimedia Content: Why Should We Care Of It?”
By TWMG
In the past, Google was not nearly as powerful or accurate as it is today.
Back in 90’s, search engines were little more than keyword-matching and link-counting machines. In that particular era, ranking highly in search engines could be accomplished simply by following the two-step procedure:
Stuff your keyword phrase into your website as many times as … Continue reading “The History of Google Algorithms From 2003 – 2015 (Infographic)”
