Month: August 2015

SEO Tips: How To Build A Strong and Reliable Local SEO Strategy

| By TWMG

Local business owners will understand the big challenges that come with local campaign and those of a non geo-specific brand.
Local SEO is a lot different from your average SEO campaign, and the local search results are changing more rapidly than any other.
The above chart shows a breakdown of the weighting of various ranking factors within … Continue reading “SEO Tips: How To Build A Strong and Reliable Local SEO Strategy”

The Three Key Online Marketing Pillars That Create Successful Businesses

| By TWMG

Digital presence may be just one of three core marketing principles; branding and relationships being the other two. But in today’s increasingly mobile market and consumers that are constantly online, your business stands a good chance of making it big when you have digital presence. Because without it, your commercial venture might as well not … Continue reading “The Three Key Online Marketing Pillars That Create Successful Businesses”

Why Great Content is Essential for SEO? (Infographic)

| By TWMG

Google and other big search engine companies are striving to create the best UX possible. It means that websites who offer the relevant information will gain the most visibility.
Crafting original and great quality content is very important in the success of a SEO campaign. Moreover, the benefits of having visitor-friendly content go far beyond ranking, … Continue reading “Why Great Content is Essential for SEO? (Infographic)”

How Does Hotel Distribution Really Work? (Infographic)

| By TWMG

One crucial issue with “ecosystem”-type diagrams to explain a process or mechanism is that at least someone gets irritated for being left out.
The following infographic examines the hotel distribution landscape, yet taking a different approach to any past types. The team has divided it all into various areas, covering the landscape from the hotel in … Continue reading “How Does Hotel Distribution Really Work? (Infographic)”

How Your Customers are Using Digital Shopping Tools and Why You Should Care

| By TWMG

In our ever-increasing efforts to build connections and foster relationships with our customers, there’s often an area of discussion that gets left out: the tools they use to facilitate the process.
The truth is, whether it’s a mobile app, a social recommendation or “old-fashioned” printable coupons, today’s social shopping tools cut out a great deal of … Continue reading “How Your Customers are Using Digital Shopping Tools and Why You Should Care”

Five Best Digital Marketing Resources Every Marketer Should Familiar With

| By TWMG

There is a lot of digital marketing resources out there if you’re looking to learn more about digital marketing.
There are also plenty places where you can find out information or advice if you’re looking into specific marketing areas, like Communications, SEO, Social Media, Content Marketing, or Email Marketing. To help you out, we have been … Continue reading “Five Best Digital Marketing Resources Every Marketer Should Familiar With”

Crafting A Suitable Social Media Strategy For Small Businesses (Infographic)

| By TWMG

Are you a small business owner who have been struggling hard in social media marketing? Do you want to know several field-tested ideas that will elevate your social media strategy to the whole new level?
When competing with bigger names, small businesses are often put in huge disadvantages, especially in terms of budgeting and popularity. However, … Continue reading “Crafting A Suitable Social Media Strategy For Small Businesses (Infographic)”

Google Warned Webmaster Users That Its Googlebot Won’t Crawl On CSS & JavaScript

| By TWMG

Google has sent out special notifications through Search Console (formerly Webmaster Tools) last week, telling users about blocking CSS and JavaScript assets.
The warning indicated that blocking those assets can lead to “suboptimal rankings” in Google as the search engine (which analyses fully rendered pages) cannot understand a website. It is important to note for those … Continue reading “Google Warned Webmaster Users That Its Googlebot Won’t Crawl On CSS & JavaScript”