How to Grow E-Commerce Revenue with Shopping Cart Abandonment
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By TWMG
Category: Ecommerce
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By TWMG
Australian Retailers Need to Brace Their Online Shop for Christmas Shopping Vehemence
| 0 Comments |By TWMG
Australian retailers better be prepared with the influx of shoppers in the lead-up to the holiday season and its best that they configure their retails stores to accommodate the expected traffic surge in Q4 2012, a new report said.
Now is the time, Google Australia said, for retail players to prep up their online presence and make sure that visitors using their … Continue reading “Australian Retailers Need to Brace Their Online Shop for Christmas Shopping Vehemence”
Why E-commerce shoppers avoid the finish line?
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Westfields – Parking fee will kill off traders
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Is it to drive customers online to westfields ?
IF shoppers needed another reason to turn their backs on their local retail stores in favour of the internet, they’ve got it – they are about to be hit with extra parking fees.
Westfield Chatswood will soon cut its three-hour free parking to two hours and slug … Continue reading “Westfields – Parking fee will kill off traders”
Comparing the Top Comparison Shopping Engines
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The upcoming March issue of Website Magazine includes an article on optimization strategies for comparison shopping engines, still a largely misunderstood category and thus a market with a lot of unrealized potential by merchants. There are now hundreds of comparison sites on which retailers can list their products, and the article provides a helpful analysis of the … Continue reading “Comparing the Top Comparison Shopping Engines”
Top Source of Traffic & Conversion
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Email Dominates in Traffic & Conversion:
SeeWhy studied a sampling of 60,000 ecommerce transactions in February 2011 and found that not only is it the primary driver of traffic for Internet retailers, but does pretty well as a driver of conversions too.
Online marketers in all verticals go around and around as to the best source of … Continue reading “Top Source of Traffic & Conversion”
E-Commerce Task Completion & What Users Want
| 0 Comments |By TWMG
Retailers should be addressing website task completion issues according to the iPerceptions Retail / E-Commerce Industry Report for Q4 2010 released today.
The iPerceptions research revealed that 40% of people visiting a site with the intention of making a purchase reported the inability to complete their task. Pretty shocking considering that Q4 represents the highest traffic … Continue reading “E-Commerce Task Completion & What Users Want”
Why You Need E-Commerce Video Now
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The biggest takeaway from the State of Video in E-Commerce that we published several months ago, citing conclusions from SundaySky’s Q4 2010 report, was that the large majority of online merchants have thus far underutilized or altogether neglected this simple yet potentially very valuable medium.
The latest release from SundaySky includes new data from the first quarter … Continue reading “Why You Need E-Commerce Video Now”
Master List of Facebook Commerce Platforms
| 0 Comments |By TWMG
Utilizing Facebook’s massive audience to help grow an e-commerce business through social networking takes little more than common sense and hard work. However, to take full advantage of the world’s largest social network as an actual selling platform requires a little more know-how than elbow grease.
Facebook as an e-commerce platform makes sense for just about … Continue reading “Master List of Facebook Commerce Platforms”
Five Ways to Build Your Own Groupon
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Group coupon buying has overrun the Internet. A $6 billion buyout offer of Groupon.com from Google should be enough evidence of that. Now, Groupon is getting hit from all sides. LivingSocial has turned up the heat, Yelp.com has introduced group coupon buying, Google is working on their own solution, Facebook won’t be far behind and … Continue reading “Five Ways to Build Your Own Groupon”