SMB Online Budgets Going to E-Mail, SEM, and Social Marketing

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Email marketing (17.4%), search engine marketing / key word purchase (15.1%), and social media marketing (13.7%) will make up the top 3 areas of spending for SMBs in the coming year, according to a January 2012 report  Business directory listings (12%) is the only other category projected for a double-digit share of online ad spending mix. Banner/display ads … Continue reading “SMB Online Budgets Going to E-Mail, SEM, and Social Marketing”

Top 5 Trends in Online Education

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Evolving technologies and hectic schedules are driving people to online education, or e-learning. Yet this platform is young, so change is rapid.
Here’s a look at today’s biggest trends in online education.
1. M-learning: Lessons on the go
Education has reached people’s pockets and purses with the introduction of mobile learning. Internet-enabled mobile phones and tablets let people download … Continue reading “Top 5 Trends in Online Education”