Managing professional social media accounts that wield the inner voice of your brand is not an easy task. The challenge is getting bigger and harder with the emergence of various social media myths among marketers.
According to a recent study, almost 83% of marketers are baffled regarding social media marketing terms, such as tactics, engagement, measurement, tools and target audience. The high percentage is likely (and understandably) caused by the constant changes which taking place across many social networks.
To make matters worse, there is an endless stream of social media myths circulating across the Internet. Regardless of the “who, what and where” of these myths, you need to know the truth. Check out this infographic about seven commonly held social media myths and the truth behind them. Get rid of them from your marketing strategies for good.
