Four Types of Triggered Email For Company Websites

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Triggered emails are emails that sent automatically, which following the actions taken by website visitors. Mostly, triggered emails have the highest open and response rates. They contribute a big element in a website’s overall marketing strategy.
Commercial websites can use a variety of triggered emails to accomplish different website goals, such as increasing traffic and generating … Continue reading “Four Types of Triggered Email For Company Websites”

Twenty Five Amazing Statistics of Email Marketing

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Email marketing is one of the most effective tactics for driving sales. According to a study by ExactTarget, 77% of consumers prefer to receive permission-based marketing communications through email.
Quality communication with your prospects and customers can get you closer to the leads. So sit back and relax. Here is the list of twenty five surprising … Continue reading “Twenty Five Amazing Statistics of Email Marketing”

Get Big Returns with Abandoned Cart Email Remarketing

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Too often, merchants forget that shopping cart abandonment is not the end of the line. In fact, it can be a very small stumbling block toward an increase in sales. That’s what Dungarees has discovered.
In just 30 days, and using iGoDigital personalized product recommendation software, Dungarees realized a 490 percent increase in abandoned cart email revenue. … Continue reading “Get Big Returns with Abandoned Cart Email Remarketing”

24 Great Tools for Conversion Rate Optimisation

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Believe it or not, driving traffic to your website isn’t enough to sustain your business.
In an effort to truly leverage that investment in traffic, marketers must use conversion rate optimisation, or CRO, to convince said traffic to complete a desired action. In some cases, these optimisation techniques might be as basic as changing the color of … Continue reading “24 Great Tools for Conversion Rate Optimisation”

Four Great Ways To Create Wonderful Content That Your Audiences Will Like

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Bloggers, small business owners, and marketers have been struggling with the same problem for years: how to create compelling content.
Why is this such a struggle? Because they’re using the wrong process, or worse, they don’t use a process at all. Some of them simply create content based on assumptions.
For effective content creation, find a process … Continue reading “Four Great Ways To Create Wonderful Content That Your Audiences Will Like”