Have you found the best digital team for your business?
In the following infographic, we illustrate a survey from almost 750 Fortune 500 and ad agency execs. The result is unexpected: there is a relatively huge gap between the digital marketing expertise needed by organisations and the talent actually available to them at every level. Across brands and agencies alike, there is an insufficient amount of grooming talent, training and formally assessing skills. That might seem to spell a great opportunity for recent college grads looking for work. However, you need to think further, as almost three-fourths of respondents say young hires suffer from an inflated sense of entitlement.
