This post covers the ever-present importance of managing the multichannel customer experience, email marketing benchmarks and many more. Here are seven 2016 digital statistics every marketers should pay more attention to:
1. Multichannel biggest priority for digital marketers
97% of digital marketers surveyed for the recent report on digital transformation in the retail sector say that optimising the customer journey … Continue reading “9 Latest Wonderful Digital Marketing Stats You Might Not Noticed Yet”
Day: March 21, 2016
Create and Share Relevant, Customised Content (Infographic)
|You need to choose which content suit you the best because all content is not created equal.
Even if they are not currently the target of an active marketing campaign, your current followers and potential prospects are still valuable to you. You need to keep them happy and build trust with them by being a consistent … Continue reading “Create and Share Relevant, Customised Content (Infographic)”
Three Excellent Freemium Content Discovery Tools To Elevate Your Social Media Performance
|Do you need more fresh content sources to make your social media presence more robust and active?
With the increasing popularity and effectiveness of content marketing, content curation and sharing tools are becoming widely used as they make social media management tasks easier. Moreover, these tools aren’t all expensive either. Most content curation tools offer a … Continue reading “Three Excellent Freemium Content Discovery Tools To Elevate Your Social Media Performance”
Twitter Has The Lowest Grade When It Comes To Social Media Marketing
|Latest research has found that 57% of marketers and agencies are allocating 20% or more of budgets to digital advertising, including 23% who earmark more than half of their spending for digital.
Two percent said they plan to decrease their digital spend, while 82% said they plan to spend more, the study found. Netizens said they believed Google … Continue reading “Twitter Has The Lowest Grade When It Comes To Social Media Marketing”
Digital Trends for Small to Medium Businesses in 2016 (Infographic)
|Small and medium businesses need to move beyond vanity metrics and put more focus on the sharp end of the sales funnel.
In today’s post, you will find the essential digital trends every small to medium sized businesses need to focus on in 2016. Among the other important points contained in the infographic, there are enhanced data … Continue reading “Digital Trends for Small to Medium Businesses in 2016 (Infographic)”