The impact of video marketing will be formidable in 2017. Also, it will show us why businesses shouldn’t neglect video as a key content marketing channel.
As the following infographic stated, online video will account for 74 percent of all internet traffic, while 55 percent of people watch videos online every day in 2017.
Social media is where video is growing the fastest, with 500 million people watching Facebook videos every day, and 82 percent of Twitter users watching video content on Twitter. Still, video is growing in the business world too, with 75 percent of business executives watching online video every week. As a result, 69 percent of marketing, sales and business professionals have used video marketing, and another 31 percent are planning to.
Check out the full infographic below.
Infographic credit: HighQ