Pinterest’s Promoted Pins Have Expanded To More Business Types

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Similar to Facebook and Twitter, Pinterest is rolling out its Promoted Pins option to more business types, after several businesses reported are being invited to join the pilot program.
Previously released, Pinterest’s “self-serving” Promoted Pins, a performance-based advertising platform is intended for small to medium-sized businesses looking to gain more views for their Pins from “regular” Pinterest users. Though the … Continue reading “Pinterest’s Promoted Pins Have Expanded To More Business Types”

The Best Practices To Maximise Your Promoted Tweets (Infographic)

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On our previous post, we have discussed the advantage of utilising Facebook’s premium ad to boost your sales. How about Twitter?
Most advertisers on Twitter are striving to drive engagement with their “branded” content. They think that it is the key point to their success. However, have you ever thought what really makes a Tweet engaging? … Continue reading “The Best Practices To Maximise Your Promoted Tweets (Infographic)”

Snapchat Is Still More Popular Than Facebook Among College Students

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Facebook is still struggling hard on finding the best app to compete with Snapchat.
Recent study revealed that most teenagers are more engaged with Snapchat than Facebook. The same study found out that while 70% of college students report posting on Snapchat at least once a day, only 11% report posting on Facebook with the same frequency:
The … Continue reading “Snapchat Is Still More Popular Than Facebook Among College Students”

Whiteboard Friday From The Moz: How To Run SEO Tests On Your Website(s)?

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So you have employed your best effort for SEO. Now, how do you know that it’s doing good?
The answer actually is quite simple: by doing a periodical SEO testing on your website(s)!
Unfortunately, many companies and brands have no idea when it comes to SEO testing. This is a completely reasonable thing, because specific SEO testing is … Continue reading “Whiteboard Friday From The Moz: How To Run SEO Tests On Your Website(s)?”

Tablo: A Success Story from Australia-Based Ebook Publishing Startup

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Australian E-book publishing platform, Tablo, has secured US$ 376k.
Here is proof that digital business is not only profitable but also very promising in Australia. Australia-based e-book publishing platform and writing community, Tablo, has announced that their company has successfully raised AU$400,000 (US$376,000) in seed funding.
With more than 10,000 authors from 100 countries on its platform, … Continue reading “Tablo: A Success Story from Australia-Based Ebook Publishing Startup”