By TWMG
Content marketing is not a rocket science, yet you need to understand every basic knowledge before taking the leap.
Content marketing is all about measuring the impact that your content has made and for that you need analytics by your side always. yes, the stats can be overwhelming but it’s the only effective way to measure … Continue reading “The ABCs of Content Marketing (Infographic)”
By TWMG
A website is the spearhead of your company’s online marketing strategy. It provides the first impression of your company to your customers and prospects. However, crafting a good website is somewhat easy once you know several fundamental principles. By making a few simple adjustments, you can make a wonderful website that attracts visitors, converts prospects into … Continue reading “Ten Essential Tips to Build A Better Website”
By TWMG
Reddit just admitted that it has just officially screwed up. Not just over the firing of Reddit community manager Victoria Taylor on Friday, but also for not listening to the community over the past several years.
Volunteer Reddit moderators systematically shut down threads in protest after hearing of Taylor’s dismissal last week. Many said she was … Continue reading “Reddit Admits That They Are Literally “Screwed Up””
By TWMG
A good brand should be flexible enough to adapt with the market’s needs.
Almost 81 percent of educated people nowadays prefer to skim online content instead of read it thoroughly. Meanwhile the other 20 percent is all that people remember from reading text without visuals. The fact is 84 percent of communication will be visual by … Continue reading “Adapting The Brand To Follow Modern Lifestyle (Infographic)”
By TWMG
People have been liking, sharing and commenting on Facebook for years. Have you ever wondered why they do it so frequently?
Learning the reasons behind these actions seems a little bit useless. It isn’t. By knowing why people enjoy doing these activities will help you generate more traffic on Facebook.
Here are some important points to consider:
On … Continue reading “The Logical Reasons Behind Facebook Like, Share and Comment (Infographic)”
By TWMG
Native advertising is one of the most popular buzzwords being tossed around the industry right now.
However, the notion “native advertising” has surrounded by a fog of abstractness and plenty of uncertainty. Is it a strategy or a tactic? Is it something truly groundbreaking or is it just advertisement in different cloak?
Native Advertising In A Nutshell
The … Continue reading “Native Advertising: What and How”
By TWMG
The title is crystal clear and self-explanatory.
As one of the most popular website dealing with rent out lodging for travelers, Airbnb has gone through quite unusual history. Just like any good fairy tale, the founders started with relatively ‘bleak’ background by renting air mattresses for strangers to (more or less) ten billion dollar company. How … Continue reading “The Quick History of How Airbnb Started (Infographic)”
By TWMG
The latest photo and video management service from Google has inappropriately labeled a picture of African-Americans couple as “gorillas”.
Google has became one of the most powerful companies on Earth. It has developed some of the best algorithms in the world for organising information. However, a recent incident shows the failure of technology when it doesn’t … Continue reading “Google Photos Has Categorised An African-Americans Couple Picture As “Gorillas””
By TWMG
On May, Google has just released the new photo app called (guess what) Google Photos. This beast is powered by some serious hi-tech machine learning with complex algorithm, so that it can automatically categorise, learn and organise your photos for you.
With the latest Facial, Location and Object recognition (eg. Google Photos automatically detects 250,000 popular … Continue reading “Google Has Released Its Own Photo Manager Service”
By TWMG
Every serious online marketers will consider Google AdWords as the “holy grail” of marketing tools.
The fact that it is suitable for advertisers to work with third-party digital agencies and evaluate what a ‘management fee’ has made Google AdWords the perfect tool for simple and direct marketing. Still, those who have not refined their management process … Continue reading ““The Bulker”: A 10 Minutes Google AdWords Workout Infographic (Part 3 of 3)”
