Mastering Search – Finding Your SEO Workflow

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Take my advice: Latch on firmly to anything that helps you plan, scale and master various SEO-related tasks.
While WM produced a big list of SEO software a few months back and continues to profile interesting SEO platforms and services, it is also useful to provide guidance on how your enterprise can best use the features and functionality these … Continue reading “Mastering Search – Finding Your SEO Workflow”

MarketLive Report Suggests a Promising Holiday Season

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E-commerce provider MarketLive has released a report that examines the third-quarter performance data from more than 100 retail sites, as well as provides tips for the upcoming holiday season.
The MarketLive Performance Index Volume 16, Q3 2011 Update: Anticipating the Holiday Rush, reveals that online retailers have seen increases in traffic and revenue during the third quarter. … Continue reading “MarketLive Report Suggests a Promising Holiday Season”

Add Subtitles to Online Video

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Video is a big part of many online marketing campaigns. However, reaching a global audience with video can be difficult, largely because of language barriers in crucial markets. So, what’s the solution?
“Subtitles are a very effective way to broaden your Web audience by conveying the business’ marketing message in multiple languages,” says Stephen McCluskey, CEO … Continue reading “Add Subtitles to Online Video”

10 Ways to Add Sizzle to Your Online Marketing

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Image via CrunchBase

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. But most entrepreneurs … Continue reading “10 Ways to Add Sizzle to Your Online Marketing”

Using Long Tail and Short Tail Keywords when Blogging

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When writing your posts around predetermined keywords and phrases, remember to use long-tail keywords for better search traffic to your website or post. For example, on a post about IT content relating to “Data Recovery,” instead of using “Data Recovery” for the title of the post, since you have an opportunity to use a valuable … Continue reading “Using Long Tail and Short Tail Keywords when Blogging”