Do businesses realise the power of social selling? What results are they seeing? And finally: Can ROI from social selling be proved?
The popularity of social selling is great these days. According to Nielsen, social media has become the best marketing and sales channel adopted by over 70 percent of companies all over the world.
In fact, only less than half of them know exactly how to track the success of their efforts. In the game of social selling, ROI becomes the main parameter. During advertising process, do the networks you market appropriate to your business and industry? Google AdWords and Bing Ads are great solutions, but are your audiences really interested in what you do? Does your brand’s niche perform well on those networks? In order to guide you through these confusion, The Website Marketing Group team have crafted this infographic you you can understand the true nature of ROI in social selling.
