Creative Marketing: Kellogg’s “Amazing Creations” Campaign

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Kellogg’s is looking to regain its position as the go-to breakfast item with a brand new campaign which has paired the brand with YouTube influencer, Zach King.
This campaign aims to showcase new and creative ways to start the day with cereal and sees King making a cereal-based breakfast from things around him using the visual … Continue reading “Creative Marketing: Kellogg’s “Amazing Creations” Campaign”

30 Most Brilliant Content Marketing Examples in 2015

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Content marketing trend is going for the new, exciting territory in 2016.
A new survey finds that 64% of PR and marketing pros will increase content marketing efforts in 2016. Content marketing will “grow up” in 2016, as content strategists tell bigger stories with a braver focus and a bolder voice. Content made headlines in 2015 for greater … Continue reading “30 Most Brilliant Content Marketing Examples in 2015”

“Faceshift” Acquisition: The Latest Apple’s Approach To VR Technology?

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While it’s no surprise that the presence of VR (virtual reality) is interlacing its way into many areas of tech, it seems like Apple has its own secret plan concerning this popular technology.
Google, Samsung, Sony, and Facebook have all shared their VR plans, but Apple is remaining silent. Yesterday, Apple stated that it had purchased … Continue reading ““Faceshift” Acquisition: The Latest Apple’s Approach To VR Technology?”

You Will See New Yahoo! SERP Appearance In Your Firefox

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Yahoo is revamping its search results page for those using Firefox on their desktop computers.
When users search through Yahoo for famous people or movies, they will be presented with a strip of related videos and images across the top of the page.
Now, that’s not all. Yahoo, which is likely influenced by its redesigned mobile experience as … Continue reading “You Will See New Yahoo! SERP Appearance In Your Firefox”

The 4 Best Classic Halloween Online Campaigns Of All Time

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Last month, many brands launch Halloween-themed campaigns. While we’ve seen some great Halloween ads over the years, what about campaigns that go beyond the typical TV spot?
Let’s explore five of the best Halloween content marketing efforts in the past and learn some takeaways that you can apply to future campaigns.
1. Ford: “Spooky Car Wash Prank” … Continue reading “The 4 Best Classic Halloween Online Campaigns Of All Time”

How To Make The Ultimate Viral Video (Infographic)

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Online video advertising has changed the way how internet marketing works.
Are you going to join this online battleground0? This infographic dives into what it takes to produce viral videos, offers examples of the most popular branded content of all-time, and provides tips marketers can follow to create share-worthy videos for their companies.
Infographic credit: Salesforce

Creating Your Own Viral Content: A Helpful Guide (Infographic)

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With more and more businesses across verticals and industries creating content, the competition on the web has become fierce, forcing businesses to become more creative than ever before in their marketing endeavors.
This is where viral content comes to the rescue of content marketers trying hard to capture the fancy of modern-day discerning visitors. Viral content packs … Continue reading “Creating Your Own Viral Content: A Helpful Guide (Infographic)”

Top 14 Free Image Resources Your Content Marketing Manager Will Love

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Beautiful and enchanting images are necessary to catch your blog / website visitors’ attention. However, most of those pretty images are copyrighted.
Some professional image providers can give you access to their image database for a relatively small subscription fee. However, if you are on a shoestring budget, you might want to look for other option. … Continue reading “Top 14 Free Image Resources Your Content Marketing Manager Will Love”