By TWMG
At the end of the year, Google has the tradition of releasing its much famed Zeitgeist report. It lists the most popular searches, trending topics and more on both a global and local scale. 2013 is a great year, with some melancholy and bizarre phenomena as well. From tragedies such as the Boston Bombings and the … Continue reading “Australian Google Zeitgeist 2013: What’s Hot in Australia during 2013?”
By TWMG
2013 was a great year and now we are coming to 2014. Internet and social media statistics relevant to Australia can be hard to find, so The Website Marketing Group is facilitating you by offering a helpful overview about the expansion (or fall) of some important social media platforms and the state of internet usage … Continue reading “Australian Internet and Social Media Marketing Statistics (December 2013)”
By TWMG
Mark Zuckerberg thinks his company was innovated by creating a place where people could share what was not shared before, which is also why he thinks Snapchat is important. In a talk at Stanford alongside discussions of the NSA and venture capital’s shortcomings yesterday, he said that Snapchat is a “super interesting privacy phenomenon”.
Yesterday, Facebook … Continue reading “Facebook CEO Calls Snapchat “A Super Interesting Privacy Phenomenon””
By TWMG
Snapchat has gained worldwide popularity with its disappearing multimedia message app. Nowadays, Snapchat is regarded as a technology that helps users, mostly teenagers, to send selfies that disappear for a period of time. However, a similar app is now targeting corporate users who may want a similar self-destruct option for their business communications.
Confide, a text-based … Continue reading “Confide: A Snapchat-Like iPhone App for Text Messages”
By TWMG
With the rise of 2014, here comes a new trend of the most popular social media strategies for marketers to implement. 2014 is very special as it is claimed to be a year of big ideas and even bigger campaigns. The following infographic features five predictions for social media marketing in 2014 after reviewing data … Continue reading “Five Marketing Predictions for 2014 (Infographic)”
By TWMG
Twitter has launched Amplify partnership in Australia, together with L’Oreal and Samsung joining Network Ten and Southern Cross Austereo for the launch.
Here is the full official statement from Twitter:
It’s no secret that people tune in to Twitter while they are watching TV programs to connect with stars and fans alike. So today we’re pleased to … Continue reading “Introducing: Twitter Amplify Partnership”
By TWMG
Have you ever tried to get rid of all the old pages and boring brands you have ‘liked’ on Facebook? How about the spams that have accumulated on your Twitter’s timeline? Introducing Colgate’s new social tool called “Ajax Social Wipes”. Categorised as one of “Ajax Spray N’ Wipes” products, it does instantly measuring all of the … Continue reading “Ajax Social Wipes: A Cleaner Tool For Your Social Media Newsfeed and Timeline”
By TWMG
Lately, Google business tactic is a little bit annoying. The Internet search giant changed some of the features in its services to make that service integrate with its social network Google+. Some services require sign-ups and engagement is mandated. Later on, Larry Page gets to claim increased Google+ user numbers on the next quarterly earnings … Continue reading “Google Keeps Integrating Its Services with Google+, While Customers Find This Quite Annoying”
By TWMG
The term “native advertising” is getting big in the online advertising community, yet its definition has been confusing until now. In short, native advertising is not an advertorial. Instead, it contributes value to any page it presents by improving user experience and adding value for consumers. Recent data confirms that publishers, agencies, marketers, and investors … Continue reading “Native Advertising in Context (Infographic)”
By TWMG
When Google+ joined the social media warfare battleground in 2011, it obtained many skeptical perceptions.
Joining a crowded field with platforms such as Facebook and Twitter, many users questioned the need for another social network.
However, about two years later, Google+ has established itself as the second-largest social media site in the world with a monthly active … Continue reading “How to Use Google+ in Ten Easy Steps”
