By TWMG
In every effort we commit, our highest hopes is to convert. For us marketers of the digital age, conversion is the ultimate objective, the end goal of all our endeavours, the centre of everything that is commerce. It is the sole subject that gives justification to everything that we’ve been doing up to this very … Continue reading “5 Ways To Make Your Call to Action Effective”
By TWMG
To say that SEO has changed a lot especially these past few years is an absurd understatement. SEO, as any marketer know by now, is a continuously evolving and developing animal, not much different from any carbon-based creature in its ability to adapt to the changes in its environment. As search engine giants continue to … Continue reading “Enough Is Enough! Five SEO Myths Every Marketer Should Avoid for Good”
By TWMG
Now that the holiday is over and a fresh new year looms ahead, consider it a great time to give your company’s site a facelift. If you want to improve your site’s performance, now is the time to attack this challenge head on.
1. Improve the Design
Minimalism is the way to go based on current design … Continue reading “Tips to Improve Your Website in 2015”
By TWMG
To website developers, like us, launching an online presence is often not a big deal. We do it all the time for our clients. Sometimes, the act becomes so “automatic” that we forget how big of a deal it is for the client. From where clients stand, launching a website is, indeed, a very … Continue reading “5 Important Things We Forget Before Launching A Website”
By TWMG
As social media continues to play a bigger role in people’s lives, companies are looking to take advantage of the media channel.
In order for businesses to get the most out of their social media efforts, however, brands must understand how to best leverage each platform. Fiksu, a mobile marketing company, has announced the release of a … Continue reading “The Real Value Of Facebook’s Audience Network”
By TWMG
Google has announced another report on viewability of all its advertising programs. However, the company still need to give more proper explanation, so the industry understands what “viewability” really means.
Google’s vice president of video and display advertising, Neal Mohan, announced that Google would be offering the reports to inform advertisers whether video ads were seen … Continue reading “Google Viewability Report Is Now Available For Advertisers”
By TWMG
An increase in your website traffic is a positive result in your company’s growth. The question is, what efforts should you use and what areas you should be focusing on to gain success?
Keeping your web traffic high is a little bit more complicated as you might think. You need to optimise three specific areas in your … Continue reading “Three Important Points That Affect The Traffic Of Your Website (Infographic)”
By TWMG
AT&T is following T-Mobile’s footsteps in the roll-over data space. Now, the company’s wireless customers will be able to roll over their unused data for use within the next month.
Starting from January 25, all new and current AT&T Mobile Share Value customers will automatically receive the Rollover Data feature at no additional cost.
Unlike T-Mobile’s Data … Continue reading “AT&T Is Finally Confirmed Its Data Rollover Program”
By TWMG
Pinterest has announced some interesting statistics about the performance of its proudly Promoted Pins project.
The social pinboard, which launched the Promoted Pins beta eight months ago, indicated that Promoted Pins perform just as well as (if not better than) organic pins, generating a 30% increase in “earned media” impressions from campaigns for advertisers. Pinterest also … Continue reading “Promoted Pins In Action: How Good Is It?”
By TWMG
Have you ever think carefully about the best time to share your content on the company’s social media platforms?
The truth is your audiences and prospects prefer using certain social media services during specific hours. Thus, if you share your content when your audiences are on these social sites, you’ll not only gain more opportunity to … Continue reading “The Best Times To Post On Social Media (Infographic)”
