Australia’s Social Media Statistics in December 2012

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Welcome to our review of Australia’s Social Media Statistics in December 2012. The December/ January period in Australia is summer holidays and there is a slight shift in social media use, which is less business and more personal use.
Social Media Statistics Australia – December 2012
1. Facebook – 11,808,360 (from 11,755,640) Australian users/accounts (up 52,720).
2. YouTube – 11,000,000 … Continue reading “Australia’s Social Media Statistics in December 2012”

10 Skills You Need To Know To Become A Savvy Social MEdia Expert

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To become a Social Media Expert, you require a multiple skillsets.
To learn the needed skills, you have to understand the unique concepts and intricacies of being on social media. As a starting point, this includes being able to maneuver with ease through Twitter, Facebook, etc. Below are ten crucial skillsets that you need to take into account when considering a … Continue reading “10 Skills You Need To Know To Become A Savvy Social MEdia Expert”

What’s The Most Popular Social Media Channel in Australia

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Did you know that 65% of Australians use social media at least once a day?
The same survey revealed that 25% of respondents said that they use social media to find out more about a brand, while 20% used it to look for reviews before makin a purchase. The Australian government itself is currently looking at establishing an online security commission … Continue reading “What’s The Most Popular Social Media Channel in Australia”

Premium Search Budget is Increasing in Australia and Asia Pacific

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The SEO budget in Asia Pacific continues to experience robust growth.
Currently, Asia Pacific and Japan (APJ) is now the fastest growing region for search advertising in the world. The data reveals that search spending grew seven per cent for the quarter and a solid 13 per cent for the year. That compares favorably to the experience in the … Continue reading “Premium Search Budget is Increasing in Australia and Asia Pacific”

Online Statistics: Most Australians Spend At Least 10 Hours On The Internet

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Australians spend almost ten hours a day connected to the internet and consuming media.
The latest survey, which were gathered from 25 countries, ranks Australia number four on a list of consumers who spend most of their time with online media. The US takes the first place with an individual’s average daily consumption coming in at … Continue reading “Online Statistics: Most Australians Spend At Least 10 Hours On The Internet”

Social Media, Digital & Mobile Realm Around The World (January 2014)

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What was happened with social, digital and mobile realm around the world lately? In this report, you will see all the key statistics, data and behavioural indicators for social, digital and mobile channels around the world, particularly in January 2014. Alongside regional pictures that capture the stats for every nation on Earth, there is also … Continue reading “Social Media, Digital & Mobile Realm Around The World (January 2014)”

Social Media: A Key to Success or Just A Time-Waster?

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Latest research shows that 78% of small businesses in Australia intend to spend more time on social media in the next 12 months.
According to the latest Yellow Pages Social Media Report, 83% of Australian small business use Facebook, 27% use Twitter, 20% are on LinkedIn and around 12% use Google Plus or YouTube. The study found … Continue reading “Social Media: A Key to Success or Just A Time-Waster?”

Primary Statistics for Internet and Media Businesses in Australia

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In 2013 the Internet trends are consistently emerging, even across the area of personalisation and engagement. For serious business owners who want to expand their scope on the Internet or those who are working in this industry, here are a few statistics that you need to know:
Demographics: the impact of the Internet for Australia

94% of … Continue reading “Primary Statistics for Internet and Media Businesses in Australia”