For some people, doing business with a stranger online can be daunting.
In online marketing, things are very different. You can’t see, feel, and test the products before you buy. On the other hand, if you have known the retailers and have purchased there before, then most likely you have some level of trust with them. You’ll see that the psychology of trust plays an important rule in online marketing. Take a look at the following infographic for more intricate details and tips.
Infographic credit: Salesforce